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Lisa Crocco

Lisa Crocco is a marketer for a consumer packaged goods company by day and a freelance writer/marketer for startups by night.
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Should Shopper Marketing “Own” Ecommerce?

After attending the Path 2 Purchase Expo on September 26-28 and the Online & Digital Grocery Summit on November 8 in Rosemont, IL, it’s clear that eCommerce is the obvious hot topic of discussion. And for good reason. Forrester predicts that...

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