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Shopper Marketers, here is how you can make use of that remaining budget.

Have you found yourself in a situation whereby your budget is underspent mid Q4?

You are not alone. I found myself in this exact situation when working in the corporate marketing world. As have many of the marketers I talk to.

So, before it is too late, watch my vlog for some ideas on how to make the most of your remaining budget.

HubSpot Video

That is all folks, If you would like more on this topic read my blog 6 Things to do if you budget is underpent.

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After more than 15 years in Consumer Packaged Goods industry, I became a software entrepreneur. Today, I design and sell Shopperations, a web-based, collaborative planning software for Marketers on both CPG and Retail sides, to enable transparency, accountability and stronger Shopper Marketing promotional analytics. I am passionate about all things Retail and Shopper Marketing, love reading about Neuroscience progress as it relates to shopper research, and care about process improvement and marketing automation technology.
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