---
title: Blog for Practical Shopper Marketers | Shopper Marketing Tactics and Vendors
description: Shopper Marketing Tactics and Vendors | Practical advice, best practices and industry news for retail and CPG omnichannel marketing professionals.
image: https://blog.shopperations.com/hubfs/Blog%20for%20practical%20Shopper%20Marketers%20-%20preview%20image.png
---

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### BLOG FOR PRACTICAL SHOPPER MARKETERS

<https://blog.shopperations.com/30-hot-shopper-marketing-vendors-report> ![](https://blog.shopperations.com/hubfs/I%20Surveyed%2030%20%E2%80%9CHot%E2%80%9D%20Shopper%20Marketing%20Vendors.%20Here%20Are%20My%20Observations..png)

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## [I Surveyed 30 “Hot” Shopper Marketing Vendors. Here Are My Observations.](https://blog.shopperations.com/30-hot-shopper-marketing-vendors-report)

CPGs and their agencies are yearning to learn more about new shopper technologies and vendor capabilities. It may be hard to believe if you are a vendor trying to find the marketing decision makers, but believe me, they are ready to listen.

[Read More](https://blog.shopperations.com/30-hot-shopper-marketing-vendors-report)

<https://blog.shopperations.com/why-selling-to-cpg-marketers-is-so-freaking-hard-vendorstan> ![](https://blog.shopperations.com/hubfs/Screen%20Shot%202020-07-28%20at%2012.59.47%20PM.png)

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## [Why Selling to CPGs Is So Freaking Hard](https://blog.shopperations.com/why-selling-to-cpg-marketers-is-so-freaking-hard-vendorstan)

I have a passion for creating order and structure out of chaos. CPG Marketing vendor management and buying process is broken.

[Read More](https://blog.shopperations.com/why-selling-to-cpg-marketers-is-so-freaking-hard-vendorstan)

<https://blog.shopperations.com/tinder-for-cpg-marketers-vendors> ![](https://blog.shopperations.com/hubfs/Vendor%20Catalog.png)

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## ["Tinder" For CPG Marketers & Vendors](https://blog.shopperations.com/tinder-for-cpg-marketers-vendors)

We are going to be at the [GroceryShop conference](https://blog.shopperations.com/grocery-shop-blew-my-mind) next week. It is a massive production where retailers, traditional CPGs, product and tech startups, investors, agencies, consultants and media vendors mingle, network and share their capabilities....

[Read More](https://blog.shopperations.com/tinder-for-cpg-marketers-vendors)

<https://blog.shopperations.com/infographic-making-sense-of-shopper-marketing-vendor-landscape> ![](https://blog.shopperations.com/hubfs/Making%20Sense%20of%20Shopper%20Marketing%20Vendor%20Landscape%20(1).png)

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## [Infographic: Making Sense of Shopper Marketing Vendor Landscape](https://blog.shopperations.com/infographic-making-sense-of-shopper-marketing-vendor-landscape)

Did you notice how many new vendors cold-called or e-mailed you in the last few weeks? Is it just me or is the world of shopper marketing exploding with new vendors and capabilities? Many shopper marketers are overwhelmed and annoyed by the constant...

[Read More](https://blog.shopperations.com/infographic-making-sense-of-shopper-marketing-vendor-landscape)

<https://blog.shopperations.com/shopper-marketing-vendor-management-101> ![](https://blog.shopperations.com/hubfs/Shopper%20Marketing%20Vendor%20Management%20101-1.png)

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## [Shopper Marketing Vendor Management 101](https://blog.shopperations.com/shopper-marketing-vendor-management-101)

Is your desk buried in vendors' capabilities presentations? Did you stop picking up your phone because vendors inundate you with requests to meet and try their new marketing vehicles?

[Read More](https://blog.shopperations.com/shopper-marketing-vendor-management-101)

[All posts](https://blog.shopperations.com/all)

[![Free ebook How to build modern Shopper Marketing Capability](https://no-cache.hubspot.com/cta/default/1590127/abba3902-dda3-42c9-8120-854ccd64a38b.png)](https://cta-redirect.hubspot.com/cta/redirect/1590127/abba3902-dda3-42c9-8120-854ccd64a38b)

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### Posts by Topic

- [Shopper Marketing Best Practices (90)](https://blog.shopperations.com/topic/shopper-marketing-best-practices)
- [Shopper Marketing Tools & Tech (50)](https://blog.shopperations.com/topic/shopper-marketing-tools-tech)
- [Insider Scoop (44)](https://blog.shopperations.com/topic/insider-scoop)
- [Shopper Marketing 101 (30)](https://blog.shopperations.com/topic/shopper-marketing-101)
- [Shopper Marketing Trends (22)](https://blog.shopperations.com/topic/shopper-marketing-trends)
- [Shopper Marketing Agency (12)](https://blog.shopperations.com/topic/shopper-marketing-agency)
- [Shopper Marketing Careers (12)](https://blog.shopperations.com/topic/shopper-marketing-careers)
- [Startup Life (11)](https://blog.shopperations.com/topic/startup-life)
- [Podcast (10)](https://blog.shopperations.com/topic/podcast)
- [Shopper Marketing Conferences (8)](https://blog.shopperations.com/topic/shopper-marketing-conferences)
- [Shopper Marketing Hero (8)](https://blog.shopperations.com/topic/shopper-marketing-hero)
- [Shopper Insights and Analytics (7)](https://blog.shopperations.com/topic/shopper-insights-and-analytics)
- [Shopperations Product Updates (7)](https://blog.shopperations.com/topic/shopperations-product-updates)
- [Vlog (6)](https://blog.shopperations.com/topic/vlog)
- [Shopper Marketing Tactics and Vendors (5)](https://blog.shopperations.com/topic/shopper-marketing-tactics-and-vendors)
- [CPG eCommerce (3)](https://blog.shopperations.com/topic/cpg-ecommerce)
- [In-Store Marketing (1)](https://blog.shopperations.com/topic/in-store-marketing)
- [Retail Media (1)](https://blog.shopperations.com/topic/retail-media)
- [Shopper Marketing Examples (1)](https://blog.shopperations.com/topic/shopper-marketing-examples)

see all

### Popular Posts

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### [9 Things I Wish Brand Managers Knew About Shopper Marketing (2025 edition)](https://blog.shopperations.com/9-things-i-wish-brand-managers-knew-about-shopper-marketing-2025-edition)

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### [The Evolution of Shopper Marketing and the Next Power Shift](https://blog.shopperations.com/the-evolution-of-shopper-marketing-and-the-next-power-shift)

Posted on March 02,2026

[![](https://blog.shopperations.com/hubfs/Shopper%20Insights%20101%20Blog%20Header%20Image-png.png)](https://blog.shopperations.com/shopper-insights-101-what-they-are-and-why-they-matter)

### [Shopper Insights 101 - what they are and why they matter](https://blog.shopperations.com/shopper-insights-101-what-they-are-and-why-they-matter)

Posted on October 04,2023

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