One of our most popular blog posts explored personality traits successful shopper marketers possess (for instance, shopper marketers need to have a balanced right and left brain!). Most of those traits cannot be taught, you either have them or you...
6 Reasons Why Shopper Marketing Job Is So Tough
Shopper marketers often receive little recognition because they work in remote field sales office locations and get a lot of things done quietly and with relatively limited resources. Shopper marketing job is dynamic and fun but is often stressful...